The marketing strategy of the firm

дипломные работы, маркетинг

Объем работы:

Год сдачи: 2008

Стоимость: Договорная

 
Content

Introduction 3
Chapter 1. The process of the strategic planning 7
1.1. Strategic marketing 7
1.2. Marketing strategies of a firm 11
1.3. Marketing mix. 24
1.4. Marketing SWOT-analysis 28
The chapter 2. The technique of development of the marketing strategy for the firm 39
2.1 Application of the marketing strategy for the small firm which sale the radio engineering production 39
Conclusion 59
The list of the literature 62

каталог 2

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